Toil required, obscurity optional

Yesterday I attended the first in a series of webinars for researchers about the value of tweeting about their work and afterwards a colleague tweeted a link to a blog post he wrote last month for academics on the same subject:

JasminMuj - Social media for academics snip

I think his arguments are valid for translators, editors, writers, and artists as well. At the end he presents a primer for how to use Twitter and some general tips for interacting on social media — including the familiar advice to specialize and to share your knowledge.

My two cents: If you don’t want to use Twitter, you could apply his advice to your posts on Yahoo and Linked In groups and other forums where your potential clients, readers, audience, producers, grantors (etc.) are likely to congregate.

I don’t know about you, but I don’t have many opportunities to mingle in person with professional colleagues on a day-to-day or even month-to-month basis. Twitter, Facebook, and online discussion groups allow me to step out of my office once in a while to see and be seen, hear and be heard. These are not just water-cooler conversations among colleagues — I sometimes find myself at the table with publishers and policy analysts.

What are your tips for interacting on social media? Any success stories?

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